01-29-2012, 01:06 PM | #31 |
Wizard
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The thread is titled:
25 Things Learned From Opening a Bookstore The number one thing ought to be: Don't Do It! |
01-29-2012, 04:29 PM | #32 |
You kids get off my lawn!
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You know, I wonder if a small bookstore could help cover losses by offering classes on how to use the various versions of eBook readers? Charge a nominal fee for the class, then be sure to show the class visitors your website with links tied to your Affiliate program.
The one thing that small bookstores (like most SMALL business) have over the large ones is personal service. Get user loyalty going, and offer something different, and they might be able to keep the business going... Most people new to e-readers will still want print books for a while. Speaking only for myself, it took about 5 years before I switched completely to digital versions (although part of that had to do with the minimal selection available back in 2002 when I first started buying eBooks). I think in bigger cities, small bookstores have a harder time because B&N (or BAMM or whatever) will come in and "take over". But I don't know...it's funny to read in other threads about how B&N sold books at a discount, when I tend to think of them as more expensive that discount stores, where I always bought books (I never buy hardbacks, which might be where the difference is). |
01-29-2012, 06:28 PM | #33 |
Grand Sorcerer
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There is always room for specialty shops in every product... somewhere.
The question is, in fact, finding the right place for the product/service you specialize in. The biggest problem facing bookstores is their cash cow has turned generic; the bigh volume movers--the so-called bestsellers--are available everywhere. Their second biggest problem is that the rest of their product catalog is slow-moving, inventory-clogging, and is readily found online from vendors with enough reach and volume to be able to sell it at way lower prices. This forces bookstores to sell service more than product. Note what people who swear by B&M retailers focus on: the experience. Note what people who swear at B&M retailers focus on: the experience. If you find the right location and the right staff, you might actually survive opening a bookstore. Even in this climate. But its not a trivial *if*. |
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