Thread: Ebooks and Age
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Old 05-11-2016, 06:34 PM   #18
murg
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Posts: 3,240
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Join Date: Jan 2012
Location: Australia
Device: Kobo: Not just an eReader, it's an adventure!
Quote:
Originally Posted by djulian View Post
Hmm...I'm definitely not over 45, and I'm definitely not a woman, and I read on my Kindle a ton.

I'm curious about the following:
- Is this unique to Kobo's user base?
- Is this true for reading in general (and not just e-reading)? (There are some notes on that in the article.)
- Is this true for MR forum participants?
This looks like it's based on Kobo's own survey.

In that case, it's obvious that 45 year old women who read Romance are the most likely to be conned into completing an online survey which will result them a non-working discount coupon. The other demographics are too smart for Kobo.
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